Lost Ark is a MMORPG from Smilegate in Korea. Two years after Lost Ark launched in South Korea, Amazon Games is bringing it to West. 

Lived up to expectations, Lost Ark has also successfully become one of the most popular MMO games in the world, setting a record for the number of simultaneous online players on Steam, and has also received praise from many players.

Within a day of its release, Lost Ark had a staggering 1.3 million concurrent players on Steam. It also became the second most popular game of all time on Steam, an achievement that surprised even Amazon Games.

Amazon Games Franchise Leader Soomin Park told GLHF that the main reason for the success of Lost Ark is their superb polishing, followed by the powerful game cycle of Lost Ark itself. Most players who like different types of games can find their own in Lost Ark plates.

Both Park and his team say they launched Lost Ark with confidence that it would be a hit, but players love the game far more than they expected. 

The game has attracted a loyal fan base who are open about talking about the pros and cons of Lost Ark. Park said that he can continue to improve through the real feedback of these players and promote the rapid development of Lost Ark.

At the same time, he also said that Lost Ark has a high degree of discussion in the community, and players continue to share some surprising content such as role-playing and artwork in the community. Through the detailed guide and game introduction of old players, new players can also integrate faster and play more easily.

Lost Ark is not a direct port of the original game, and Amazon Games has put a lot of effort into making Lost Ark suitable for Western players. Among them, the change of the game currency structure is a very critical move. The updated Lost Ark Gold also played a big role in retaining existing players. These changes will suit Western players well, Park said.

In addition, Amazon Games has created more and richer character types, and has a new event specifically for Western players, such as Arktoberfest. The team has also been working on improving the experience for new players, and Park says Lost Ark isn't quite there yet.

In Lost Ark's second year in the West, Amazon Games wants to continue to expand Lost Ark's game content, making it closer to the Korean original game. 

With updates for new classes, raids, stories, and even new lands, the all-new Lost Ark is waiting for players to explore. Park said that the new main story has ushered in a new chapter, and it is ingeniously connected with the main story of the previous story, successfully opening a new story.

Amazon Games will also hear from some console players that Lost Ark is no longer playable. However, Park has been emphasizing that the team will look at the player's feedback and try to meet the player's request as much as possible.

In Lost Ark's second year in the West, the momentum of the game has also become better than before. Based on the sound game foundation of Lost Ark, the team updates some new activities or functions to attract more new players.

To celebrate Lost Ark's one-year anniversary, the game team will be hosting special events throughout the month. At the same time, it also provides rich Lost Ark Gold rewards and anniversary gifts for players.